Apple Wonderlust 2023 Event: New Phones, Watches, USB-C And Everything Else

  • September 14, 2023
  • 4 min read
Apple Wonderlust 2023 Event: New Phones, Watches, USB-C And Everything Else

Apple had just sent invitations to the press for the iPhone 15 presentation events. As per the confirmed date, the event occurred on September 12 at Apple Park in Cupertino, California, where Tim Cook’s team announced several new features. But not only about its new generation of smartphones since the launch of the Apple Watch Series 9 and the second generation Apple Watch Ultra has been highly anticipated.

The Apple Newest Devices Finally Made Official At The Wanderlust 2023 Event. 

Hooray! Apple announces iPhone 15 presentation event. The keynote presentation of the iPhone 15, its Plus, Pro and Pro Max variants, and the new Apple Watch Series 9 and second-generation Apple Watch Ultra.

The long-awaited Apple event was scheduled for September 12, and the theme is “Wonderlust.” Apple Inc.’s (AAPL) long-awaited event promises a range of product launches, spanning multiple iPhone models and a selection of Apple Watch variants. 

The excitement surrounding Apple Wonderlust 2023, scheduled at 10:00 ET, turned gigantic. Experts witnessed the iPhone 15 and iPhone 15 Plus, along with the new iPhone 15 Pro and iPhone 15 Pro Max.

The iPhone 15 is expected to be a modest update compared to previous generations but would still show some improvements. Some notable features include an improved microchip, the Bionic A17, which would boost the phone’s battery life. The Pro models will also be built with a titanium frame for durability and a lighter design. The new iPhones also plan to offer an “adaptive display” design around a circular camera at the top, eliminating the “notch” seen on previous models.

What Is The iPhone 15 Release Date?

Typically, new iPhones are announced on a Tuesday, and pre-orders open that same week. For the iPhone 15, pre-orders are expected to begin on Friday, September 15, and the phone will be available for general sale on Friday, September 22.

What Is Known About Apple’s iPhone 15 “Wonderlust” Event?

Apple, as expected, launched two models of the iPhone 15 Pro, along with two slightly less powerful smartphones: the iPhone 15 and iPhone 15 Plus. Analysts suggest the iPhone 15 Pro Max launch a little later, possibly in October. The release is also anticipated to coincide with software updates.

Other Apple devices presented

But as usual, the company’s mandatory September event is never just about the iPhone. Rumors point to the Apple Watch Series 9 and a new Apple Watch Ultra 2.

Apple’s next iPhone has to be irresistible.

We may see more devices jump to USB-C (after Apple’s dispute with the European Union), including the AirPods Pro 2. The event provided a closer look at the Vision Pro headphones, with uncertain content details. Demonstrations related to the “spatial computing” headset could be seen as it nears its launch in early 2024. Furthermore, there is likely to be more information on the release dates for iOS, macOS, iPadOS, and watchOS updates, while Mac updates may be pushed to 2024, possibly with the M3 chip.

Apple has sent the invitations for the presentation event of the new iPhone 15. The Apple Watch Series 9 and the second-generation Apple Watch Ultra are expected to appear in the same keynote. 

Grand Updates:

Apple presented its new line of iPhone 15 and new versions of its Apple Watch Series 9 and Ultra 2 at its “Wanderlust 2023” event in California, United States. The iPhone, contributing around 50% to Apple’s revenue, was launched with updates, including the USB-C charging cable that will replace the lightning port cable.

The new device offers a faster processor, includes:

  • Titanium coating.
  • Improved cameras in the high-end or ‘premium’ models.
  • The customizable Dynamic Island function to replace the front panel.

A technology sector analyst at Morningstar Research Services LLC says Apple’s lineup of iPhone 15 devices and pricing are primarily similar to the various iPhone 14 models from last year. He revealed that the iPhone 15 will be sold for $799, the iPhone 15 Plus will have a retail price of $899, while the Pro version will cost $999. The Pro Max will sell starting at $1,199.

The presentation of the iPhone 15 is expected to be full of new features, both on a technical and aesthetic level.Click here

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